AGENDA - European Economic Congress

EEC Online

EEC Online - the event, for the first time organised remotely and 100% accessible on the Internet, will take place on the originally planned 18-20 May. The online version of the Congress will be filled with live broadcasts, presentations, interviews, webinars and online debates on the economy, which, having found itself in a completely new situation, is looking for answers to basic questions.

OOH media – Another New World

20 September 2021 • 12:30-13:30 • Conference room 23

Session partner

Thematic scope

The computer screen is no longer enough. ‘Screen fatigue’ – technology fatigue moves our activity outside. Stop Looking Down – Look Up! The literal ‘getting out of the Internet’ offers opportunities for new interactions with people and opens up new possibilities for the media. OOH as a globally important medium of the ‘new normal’. How to maintain that status? Building better media, creating a friendly public space and acting in accordance with the principles of sustainable development