Agenda

The allure of Poland as a premium tourist destination – what contributes to potential? What are the expectations of the demanding tourist and how are they addressed by services providers? An increasing significance of quality of life in premium tourism. Poland as wellness & slow luxury hotspot. Investments in the premium hospitality sector in Poland: boutique hotels, luxury farms, wine resorts.

Business, identity, prestige
A new dimension of economic patriotism. An increasing number of entrepreneurs invest in the common good – through art patronage, restoration of cultural heritage, support for cultural institutions, development of urban spaces, or educational initiatives. Social and cultural capital. How to build sustainable cooperation models between the private and public sectors. Private museums, foundations, art collections.