Marta Nagot
Company: Mars Pet Nutrition
Position: Central Europe Market Strategy and Deployment Director
Marta Nagot is an accomplished demand leader and board member with two decades of experience shaping growth strategies for leading FMCG brands across Europe. With a strong commercial and financial foundation, she brings a rare combination of functional breadth—spanning marketing, customer marketing, category leadership, and strategic revenue management—and deep expertise in transforming business and operating models to unlock sustainable, profitable growth.
As Demand Director for MARS Pet Nutrition Central Europe, Marta oversees the full Demand agenda across 10 Central and Eastern European markets. She leads the organization’s Category Leadership, Customer & Brand Activation, Portfolio Management, and Strategic Revenue Management functions—driving integrated strategies that fuel both top line and market share acceleration. In addition to her executive role, she serves as a Board Member for MARS Pet Nutrition Central Europe, contributing to long term business strategy and organizational leadership.
Earlier in her career, Marta led iconic brands and portfolios at local and regional levels, building a strong track record of turning around categories, elevating brand relevance, and delivering robust business results even in highly competitive and volatile environments. Her international experience includes serving as European Strategy Director, where she guided major transformation programs and helped reshape growth models across the region.
Recognized for her strategic agility, creativity, and ability to bring clarity to complex challenges, Marta is deeply committed to developing people and empowering teams to perform at their best.