The computer screen is no longer enough. ‘Screen fatigue’ – technology fatigue moves our activity outside. Stop Looking Down – Look Up! The literal ‘getting out of the Internet’ offers opportunities for new interactions with people and opens up new possibilities for the media. OOH as a globally important medium of the ‘new normal’. How to maintain that status? Building better media, creating a friendly public space and acting in accordance with the principles of sustainable development
Director of Digital Product Development, AMS
Chairman of the Board, Warexpo
Partner Digital, Mindshare Polska
Head of Marketing – Digital, eCommerce, OnLine Sales & LeadGeneration, Samsung Electronics
Communication Manager, OOHlife.org
Head of Media & Digital, Kantar Polska
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The 2027 edition of the European Economic Congress will take place between April 19th and 23rd and, as always, will last for three days.
The exact date will be announced this year.