European Economic Congress 2023

Digital marketing

26 April 2023 • 11:30-13:00 • Multifunctional room E • Session translated simultaneously PL/EN

Partner

Thematic scope

New technologies and their applications in digital marketing: AI and metaverse around us. Social media – trends, challenges, reliability. Case studies: image crises and how to deal with difficult situations. Influencer marketing: with whom, when and is it worth it?

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