Sport and business
MORE SPEAKERSMałgorzata Wasiuk
Head of Brand Strategy and Activation Dept. in Bank BNP Paribas
Head of Brand Strategy and Activation Dept. in Bank BNP Paribas
For 5 years I am in the position of Head of Brand Strategy and Activation Dept. in Bank BNP Paribas in Poland. Before, for over 20 years, I have been working for Raiffeisen Polbank. I am specializing in strategy and brand image.
I have been working in marketing for over 25 years. I was responsible for campaigns with Jerzy and Maciej Stuhr, Justyna Kowalczyk, Szczepan Twardoch. At present I manage mainly sponsorship projects: tennis events and film festivals. I am responsible for events, market research and image projects.
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The 2027 edition of the European Economic Congress will take place between April 19th and 23rd and, as always, will last for three days.
The exact date will be announced this year.